The Shopify App Store is an ecommerce marketplace with over 8,000 tools and integrations ready to boost your store’s potential and take your online business to the next level.
Whether you’re looking to customise your website, improve marketing efforts, reward loyal customers, or drive revenue, there’s a Shopify app to help you achieve them.
In this article, we’re spotlighting the Top 10 Shopify App Store Trends for 2025, including:
1 - Customer Loyalty & Gamification
2 - AR & VR Try-on Tools
3 - No-code Shopify Mobile App Builders
4 - Social Commerce Integrations
5 - Voice Search & Smart Assistants
6 - Automated Customer Service & AI Chatbots
7 - Sustainability Apps & Carbon Footprint Calculators
8 - Upselling & Cross-selling
9 - Smart Fraud Prevention & Security Tools
10 - Affiliate & Influencer Management
From the best apps for each trend to their key benefits, you’ll find everything you need to stay ahead. Let’s dive in…
1 - Customer Loyalty & Gamification
Customer loyalty and gamification apps are reshaping how brands build lasting relationships with customers on Shopify. In fact, gamification has been shown to increase customer acquisition by as much as 700%.
With loyalty programs that include fun, gamified elements—like points, challenges, and rewards—these apps encourage customers to engage more with the brand, make repeat purchases, and spread the word about products they love.
Gamified elements not only make shopping more fun, but also tap into customers’ natural drive to complete tasks, earn rewards, and hit milestones. It’s a win-win that keeps them engaged, spreading the word about your brand, and building a stronger emotional connection with your Shopify store.
In 2025, these apps will be key for Shopify stores looking to attract and build loyal customer communities.
By keeping customers coming back and rewarding engagement, you turn the shopping journey into an interactive experience that improves satisfaction and long-term customer value.
Popular Features
- Points & rewards systems: Award points for purchases, social media engagement, referrals, and more, which can be redeemed for discounts or perks.
- Tiered loyalty programs: Offer different membership levels with exclusive rewards and perks to encourage repeat purchases and brand commitment.
- Challenges & achievements: Create gamified tasks (like completing a purchase within a set timeframe) for customers to earn rewards or unlock badges.
- Referral bonuses: Encourage customers to refer friends and family by rewarding both the referrer and new customer.
- Personalised rewards and incentives: Use purchase history and browsing behaviour to suggest custom rewards that resonate with each customer.
Top Shopify Apps for Customer Loyalty & Gamification
Price: Free - $159/month
Free trial: Free plan available
App store rating: 4.9/5.0
Gameball is a powerful Shopify app designed to boost sales and create customer loyalty through an engaging, gamified rewards program. With gameball, you can set up customised loyalty programs featuring VIP tiers, store credit, loyalty points, and a referral system to encourage “refer a friend” campaigns.
The app also supports cashback incentives and offers a variety of gamification features, including challenges, badges, leaderboards, streaks, and a “spin the wheel” option to make shopping more interactive.
Easy to integrate with your brand and backed by 24/7 support, Gameball makes launching a loyalty program simple, fun, and effective at driving customer engagement.
Price: Free - $999/month
Free trial: Free to install
App store rating: 4.8/5.0
Smile.io is a Shopify app that powers loyalty, referral, and VIP rewards programs, making it easy to increase sales and repeat purchases while boosting brand loyalty. With Smile, you can create a loyalty program in just minutes—no coding required.
The app rewards customers with points for every order and social actions on platforms like Instagram, TikTok, and Facebook, while also offering points bonus events to drive sales.
Effortlessly manage your program with seamless integrations to popular tools like Klaviyo and Gorgias, and benefit from expert support for everything from technical questions to optimising your rewards strategy by comparing performance with similar stores.
2 - AR & VR Try-on Tools
Augmented reality (AR) and virtual reality (VR) have totally changed the game in ecommerce, giving customers a more immersive way to see products before they buy. AR adds digital elements to the real world—perfect for trying on clothes, makeup, or accessories virtually—while VR creates a full virtual environment where shoppers can explore stores and interact with products, all in a digital space.
AR & VR experience drive 200% more engagement, their main goal being to reduce uncertainties when shopping and increase customer satisfaction. Shopify even found that products advertised with the option for AR/VR content saw a 94% higher conversion rate than products without it.
By 2025, virtual try-on apps with AR and VR will be great for the beauty and fashion industry, giving customers the chance to “try on” items in their own time and space, boosting confidence in what they’re buying. These tools help shoppers make better choices, which means higher conversions and fewer returns for stores.
Popular features
- AR & VR Overlays: Creates lifelike product try-ons by overlaying makeup or accessories onto live images.
- Skin Tone & Face Shape Matching: Ensures that products match each customer’s unique features, creating a more tailored experience.
- Shade and Style Customisation: Allows costumes to test different colours and styles to find their ideal fit.
- 3D Product Visualisation for Accessories: Provides a 360-degree view for items like jewellery, glasses, and hats.
- Social Sharing Capabilities: Lets customers share their virtual try-on results, expanding brand reach and creates social proof.
- AI-Powered Personalisation: Recommends products based on a customer’s try-on history and preferences, enhancing relevance.
Top AR & VR Try-on Shopify Apps
Price: Free - $569/month
Free trial: Free trial available
App store rating: 4.7/5.0
The YouCam Virtual Try-On app takes shopping to the next level, letting customers try on makeup and eyewear right from their devices with super-realistic AR tech. With support for up to 10 product categories, it’s a great fit for beauty and eyewear stores, and features like live cam and photo mode give shoppers real-time, spot-on try-on results.
With easy setup and minimal coding, YouCam helps stores quickly set up immersive try-ons, boosting engagement, driving conversions, and cutting down on returns by helping customers shop with confidence.
Price: $90/month - $780/month
Free trial: Free trial available
App store rating: 4.9/5.0
Camweara Virtual Try-On enhances the online shopping experience by letting customers try on products like jewellery, eyewear, watches, and clothing wherever they are—at home, at work, or out with friends.
This AR-powered app provides both live video and photo modes, allowing shoppers to visualise items on their face or hand, helping them find the perfect size and style.
Compatible with Android, iOS, and Windows, Camweara’s seamless integration boosts conversion rates, extends session times, and reduces returns, making online shopping interactive, convenient, and accurate.
3 - No-code Shopify Mobile App Builders
With 79% of Shopify traffic coming from mobile devices, brands are moving beyond simply having mobile-optimised sites - they are recognising the importance and benefits of having a dedicated mobile app for their Shopify store for an enhanced user experience.
No-code Shopify mobile app builders are driving this trend, enabling stores to easily create fast, responsive mobile apps without the need for complex coding or development. These apps provide a seamless experience that drives a 157% higher conversion rate on average compared to mobile websites.
By reducing loading times and ensuring smoother transitions, having a mobile app for your Shopify store will give customers the quick, interactive shopping experience they expect in 2025.
Mobile apps also allow you to engage customers directly through targeted messages like push notifications and provide personalised shopping experiences, helping your store maintain an edge in a mobile-first environment.
Popular Features
- Drag-and-drop: Easy-to-use interface for creating customised mobile apps without coding.
- Push Notifications: Allows targeted alerts for promotions, abandoned carts, and new arrivals.
- Integrated Analytics & Performance Tracking: Provides insights to monitor app engagement, conversions, and customer behaviour.
- Personalisation: Allows tailored experiences and product recommendation based on individual customer preferences, shopping history, and behaviour.
- Flexible design customisation: Offers themes and colour options for a unique, branded look.
Top No-code Shopify Mobile App Builder
Price: Shopify Growth Service from $499/month - $999/month
Free trial: No free trial
App store rating: 5.0/5.0
If you’re looking to maximise your store’s revenue in 2025, then StoreLab’s Shopify growth service can help. Both of our mobile app plans include a fully designed, personalised, and customisable iOS & Android mobile app for your store, helping you boost sales, increase AOV, and drive customer loyalty.
The benefit of a Shopify mobile app builder like StoreLab’s is that you can supercharge your mobile sales whilst also easily converting, retaining, and communicating with your customers.
Our dedicated mobile experts can manage your entire app process, building the perfect mobile experience for your customers. You can easily tailor your unique Shopify mobile app to fit your branding.
You also have the opportunity to maximise your Shopify store’s revenue with abandoned cart push notifications. 70% of Shopify sales are lost to abandoned carts, but automatic push notifications can solve that, re-engaging customers to get them to convert.
To find out which plan is right for you, book a call with one of our friendly Shopify growth experts.
4 - Social Commerce Integrations
Social commerce integrations make it easy to connect with customers right on their favourite platforms like Instagram, TikTok, and Pinterest. These apps let you showcase user-generated content (UGC) and offer in-app purchases, so customers can shop directly from the posts that inspire them.
Many social commerce integrations on the Shopify App Store also let you feature your brand’s social feeds right on your home and product pages, giving shoppers an authentic look at genuine customer experiences and reviews. With 80% of shoppers more likely to purchase from brands that highlight UGC and social proof, showcasing these feeds will be a must-have for boosting sales in 2025.
With seamless in-app shopping, these integrations make the buying journey easy and help drive organic growth through genuine customer interactions.
Popular Features
- In-App Purchase Integration: Enables purchases directly from UGC or social posts.
- UGC & Social Proof Display: Integrates live social feeds on home and product pages to showcase real customer photos, videos, and authentic product interactions.
- Shoppable Video Content: Allows customers to shop items featured in TikTok or Instagram videos.
- Live Inventory Sync: Updates inventory across platforms for accurate in-app purchases.
- Automated Hashtag and Mention Tracking: Identifies relevant UGC to pull into your Shopify storefront.
Top Social Commerce Integration on the Shopify App Store
Price: Free - $49.50/month
Free trial: Free trial and plan available
App store rating: 4.9/5.0
Socialwidget allows you to turn your Instagram content into engaging, shoppable feeds right on your Shopify store. With its eye-catching layouts for photos, videos, and carousels, Socialwidget transforms your social posts into product displays that not only grab attention but also build trust and drive sales.
With customizable templates to match your brand, this app lets you tag products right in your posts and sort your feeds by Instagram hashtags or public accounts, making shopping super seamless. And the best part? It automatically updates, so your store stays fresh with the latest social content, keeping customers engaged and inspired to shop.
5 - Voice Search & Smart Assistants
As we dive into 2025, voice search and smart assistants are set to completely change how customers shop online, and they're quickly becoming the go-to method for searching. In fact, among adults aged 18-34, 77% use voice search on their smartphones, while 63% of those aged 35-54 do the same.
This trend shows a clear shift towards a more convenient, hands-free, streamlined shopping experience. This way, customers can engage with brands in a way that feels super natural and intuitive.
By providing instant assistance with AI-driven chatbots, you're making sure that shoppers get the help they need whenever they need it, which leads to happier customers and more sales.
Popular Features
- Voice-activated Product Search: Allows customers to find items using keywords and verbal commands.
- AI-driven Chatbots: Provide instant assistance for queries, helping with transactions and recommendations.
- Personalised Shopping Experiences: Tailored suggestions based on customer preferences and past behaviour.
- Order Tracking & Updates: Customers can inquire about their order status using voice commands.
- Integration with Smart Home Devices: Enable shopping through platforms like Amazon Alexa or Google Assistant.
Top Voice Search & Smart Assistant Shopify App
Price: Free - $49/month
Free trial: Free trial and plan available
App store rating: 4.7/5.0
Searchandise Search & Filter helps customers to find exactly what they’re looking for on your Shopify store. With a fast, intuitive search bar and advanced filters, customers can discover products in seconds, creating a smoother, more satisfying shopping experience.
It’s ready to go right out of the box, adjusting seamlessly to your store’s theme - no coding needed. You can enhance search with voice and personalised AI search, and also use merchandising tools like custom labels and sorting to boost sales.
And with responsive support and frequent updates, your store will always stay optimised and up-to-date.
6 - Automated Customer Service & AI Chatbots
AI-powered customer service apps are changing the game for Shopify stores, making it easier than ever to manage customer interactions, as automated support becomes a must-have for smooth online shopping.
Automated customer service apps and AI chatbots offer round-the-clock support, tackling everything from quick questions and order tracking to personalised product recommendations based on what customers actually want.
With 51% of people saying a business needs to be available 24/7 to meet their modern-day expectations of convenience and accessibility, they’ll help you meet those demands without adding extra pressure on your support teams.
Plus, by offering product suggestions and managing order tracking, chatbots can help increase your average order value (AOV) and cut down on returns. This means as a Shopify business, you can streamline their customer service while enhancing the overall shopping experience, boosting satisfaction, and keeping customers coming back throughout 2025.
Popular Features
- 24/7 AI-driven Chatbots: Ensures round-the-clock help, so customers can get answers, help with transactions, or product recommendations anytime they need.
- Order Tracking: Ensures round-the-clock help, so customers can get answers anytime they need.
- Product Suggestions: AI recommends items based on browsing history, creating a more personalised shopping experience.
- Customisable Responses: Set up responses that reflect your brand’s tone of voice for a consistent customer experience.
- Multilingual Support: Helps serve international customers by providing support in multiple languages.
- Insights and Analytics: Track chatbot performance, customer queries, and interactions to continuously improve customer service.
Top Shopify Apps for Automated Customer Service & AI Chatbots
Price: $10/month - $900/month
Free trial: Free trial available
App store rating: 4.3/5.0
Gorgias is an AI-powered customer support platform designed to make life easier for Shopify stores and deliver an elevated customer experience. With its super quick, straightforward setup, Gorgias takes the pain out of onboarding, so you can dive right into engaging with customers right away.
Gorgias pulls all your customer conversations into one place by connecting with over 100 apps, so support teams can manage everything seamlessly and focus on boosting sales.
Gorgias makes support effortless with easy-to-set-up, on-brand automation, letting you handle Shopify tasks like creating or refunding orders right from the platform. With personalised campaigns and quick automated replies, Gorgias helps you turn one-time shoppers into loyal customers.
Price: Free - $39/month
Free trial: Free trial and plan available
App store rating: 4.7/5.0
Tidio Live Chat & AI Chatbots is a fantastic tool for Shopify stores wanting to improve customer engagement and streamline support. With ready-to-use chatbots for sales and support, Tidio instantly handles common customer questions, turning casual visitors into loyal buyers.
Tidio’s easy-to-use dashboard pulls all customer messages into one spot, making it super simple for support teams to respond quickly and keep things efficient. With handy Shopify features like live cart previews, order history checks, and in-chat product recommendations, Tidio lets you create a more personalised shopping experience for every customer.
7 - Sustainability Apps & Carbon Footprint Calculators
As we move throughout 2025, sustainability will continue to be more than just a buzzword; it’s a core expectation from consumers. In fact, 46% of consumers expect brands to take the lead on bringing about sustainable change.
Sustainability apps and carbon footprint calculators cater to this demand by providing tools that help you to highlight eco-friendly practices and connect with green-minded shoppers. These tools help customers see the impact of their purchases, with features like eco-friendly badges, carbon offset options, and detailed sustainability reports.
Demonstrating a commitment to sustainability can differentiate your brand from competitors, building customer loyalty and driving sales, with 80% of consumers saying they are willing to pay more for sustainability.
Popular Features
- Eco-friendly Badges: Display badges that indicate a product’s sustainable attributes, such as organic materials or recyclable packaging.
- Carbon Offset Options: Allow customers to contribute to carbon offset projects at checkout to neutralise their carbon footprint.
- Impact Calculators: Calculate the environmental impact of purchases, helping customers make informed choices.
- Sustainability Reports: Generate reports detailing a store’s overall environmental impact and sustainability efforts.
- Customisable Labels: Add customisable labels or tags to products that meet specific sustainability criteria.
Top Shopify Sustainability Apps & Carbon Footprint Calculators
EcoCart: Carbon Neutral Orders
Price: Free
Free trial: Free to install
App store rating: 4.6/5.0
EcoCart is a smart sustainability tool that helps online stores calculate and offset the carbon footprint of each order. By making the environmental impact of purchases clear, EcoCart boosts customer awareness and makes it easy for shoppers to take action—driving conversions with a simple, impactful solution.
The app also offers handy sustainability insights, helping you understand your customers’ eco-friendly habits and re-engage them in meaningful ways.
With features like carbon-neutral checkout and multi-page sustainability experiences, EcoCart empowers businesses to showcase a commitment to sustainability, ultimately leading to higher customer lifetime value.
Price: Free - $99/month
Free trial: Free to install
App store rating: 4.6/5.0
Greenspark is a smart way for online stores to make a real environmental impact while keeping customers engaged and driving conversions. With options to plant trees, rescue plastic, and offset carbon emissions, Greenspark seamlessly weaves climate action into every step of the customer experience.
You can personalise everything from widgets to certificates, and keep tabs on progress with interactive dashboards, letting customers see exactly how their purchases make a positive impact on the planet.
With this fully customizable setup, you can link impact directly to specific products, orders, or spending, which helps boost conversions, average order value, and customer loyalty—all while supporting impactful climate and social projects worldwide.
8 - Upselling & Cross-selling
As customer acquisition costs keep climbing, eCommerce brands are turning their attention to maximising the value of each sale instead of just chasing after new traffic. That’s where upselling and cross-selling Shopify apps come in. These tools are becoming essential for savvy store owners looking to make the most out of every transaction.
Upselling nudges customers toward a more premium version of what they’re eyeing, while cross-selling introduces them to complementary items they hadn’t thought of yet. For example, a store might suggest a larger size or an upgraded product, recommend related add-ons, or tempt shoppers with bundle deals. Additionally, showing “customers also bought” items at checkout can help highlight products that go perfectly with what’s already in the cart.
Upselling and cross-selling tools on the Shopify App Store are great for boosting your profits and encouraging repeat purchases by spotlighting products that go perfectly with what customers already love. Plus, these strategies have been shown to bump up your average order value (AOV) by a solid 60-70%.
Popular Features
- One-click Add-ons: Let customers quickly add suggested items to their order without re-entering payment info.
- Smart Recommendations: AI-driven suggestions that analyse purchase behaviour to display the most relevant add-ons.
- Discounted Bundles: Offer exclusive discounts for add-ons during pre-purchase, checkout, and even post-purchase to entice more buyers.
- Automated Triggers: Set triggers for upsells based on items in the cart, purchase total, or product type.
- Customisable Offers: Easily customisable offers and product pairings to suit your store’s brand and target audience.
Top Shopify App for Up Selling and Cross-selling
Reconvert Upsell App & Bundles
Price: Free - $19.99/month
Free trial: Free plan and trial available
App store rating: 4.9/5.0
ReConvert Upsell App & Bundles is a fantastic Shopify app to give your revenue a quick boost with smart upselling. It lets you set up one-click upsells, post-purchase offers, and discounted add-ons right on your checkout and thank-you pages, making it easy to increase sales with minimal effort.
The app’s user-friendly drag-and-drop interface makes it simple to set up upsell strategies, so you can quickly offer bundles and cross-sell products that fit perfectly into the shopping experience.
Plus, you can collect valuable customer information like birthdays while offering them personalised upsell options. Whether you’re aiming to boost your average order value (AOV) or hit new sales records, ReConvert gives you all the tools you need to make it happen.
9 - Smart Fraud Prevention & Security Tools
With global ecommerce sales projected to hit $6.56 trillion in 2025, smart fraud prevention and security tools are quickly becoming essential for Shopify stores looking to protect both their businesses and their customers from the growing threat of online fraud.
As ecommerce fraud continues on the rise—especially around identity theft, fake accounts, and high-risk orders—fraud detection tools on the Shopify App Store are stepping up their game. Powered by advanced AI, these tools can spot suspicious patterns and verify buyer information, helping merchants minimise chargebacks, stop fraudulent transactions, and protect their reputation—without ever disrupting the shopping experience.
These Shopify apps give you peace of mind, letting you focus on growing your business without constantly worrying about fraud. Plus, by keeping customer info secure and offering a trustworthy shopping experience, you'll build loyalty, boost your brand's appeal, and reduce the risks that come with online transactions.
Popular Features
- AI-powered Fraud Detection: Scans live transactions to detect unusual patterns and assess risk levels.
- Identity Verification: Confirms customers’ identities with multi-factor authentication and cross-checks with databases.
- High-Risk Order Flagging: Identifies potentially fraudulent orders and enables store owners to review them manually.
- Chargeback Prevention: Proactively reduces the likelihood of chargebacks with advanced fraud alerts.
- Customisable Risk Rules: Allows merchants to set specific risk thresholds, alert settings, and verification steps based on their store’s needs.
Top Shopify App for Smart Fraud Prevention & Security
Price: Free
Free trial: Free to install
App store rating: 4.6/5.0
NoFraud Fraud Protection makes fraud detection quick and flexible, blocking scams while making sure you don’t miss out on legitimate customers. By combining smart machine learning with human expertise, NoFraud boosts order approvals and eliminates those frustrating false declines, so you can capture as many valid transactions as possible.
Every transaction gets an instant check from their AI-powered decision engine, which looks at thousands of data points to make a spot-on pass or fail call. If something seems high-risk, it’s quickly handed over to a team of expert fraud analysts for a closer look.
NoFraud even has your back with a Chargeback Guarantee, so if your store faces any fraud chargebacks, they've got it covered. With a super easy setup and round-the-clock global support, NoFraud makes it simple to protect your revenue, streamline your workflows, and give you and your customers peace of mind.
10 - Affiliate and Influencer Management
As more and more brands team up with social media personalities and affiliate marketers to promote their products, Shopify stores need a smart way to manage these partnerships. Adding an affiliate and influencer management app to your store opens up exciting new revenue opportunities by tapping into the power of influencer-driven sales.
These tools make it super easy to recruit, manage, and pay affiliates or influencers, so you can skip the hassle of manual tracking. With handy features like commission tracking and performance analytics, you'll quickly see which influencers are driving the most sales, helping you get the most out of your marketing budget.
Plus, automating tracking and payments gives you more time to focus on growing your business, while keeping influencers motivated to keep promoting your products.
With influencers becoming key players in ecommerce, and 70% of marketers finding influencer marketing boosts brand awareness, these apps will be crucial for managing partnerships and driving growth in 2025.
Popular Features:
- Commission Tracking: Monitors affiliate and influencer sales to ensure accurate payouts based on performance.
- Performance Analytics: Provides detailed insights into the performance of affiliates and influencers, so you can measure campaign success.
- Campaign management: Enables you to create, launch, and manage multiple affiliate and influencer campaigns from one platform.
- Referral Code Generation: Automatically generates unique discount or referral codes for influencers to share with their audience.
- Customisable Dashboards: Gives influencers and affiliates their own dashboards to track performance, sales, and commissions.
Top Shopify Apps for Affiliate and Influencer Management
Price: Free - $199.99/month
Free trial: Free trial and plan available
App store rating: 4.9/5.0
UpPromote Affiliate Marketing is a user-friendly app that’s trusted by top brands and experts to boost revenue through influencer and referral programs. With UpPromote, you can easily create customizable affiliate portals, sign-up pages, and referral links that align perfectly with your brand.
The app comes with flexible commission options, automated coupons, and easy affiliate tracking, so setting up and managing everything is a breeze. You can keep your affiliates motivated with auto-discounts, bonuses, gifts, or store credit, and even automate payments through PayPal.
UpPromote helps businesses boost customer loyalty, drive growth, and easily track referral orders—all while providing expert support whenever you need it.
Enlistly Affiliate & Influencer
Price: Free - $99/month
Free trial: Free trial plan available
App store rating: 4.9/5.0
Enlistly Affiliate & Influencer is a fantastic Shopify app for boosting sales with influencer and affiliate marketing. It helps turn influencers into affiliates, making it super easy to scale your marketing with custom affiliate links, trackable URLs, and flexible commission options.
The app allows you to manage affiliate programs effortlessly, including influencer payouts with whatever payment method works best for you.
With features like branded affiliate onboarding and easy sharing of marketing data, Enlistly helps boost engagement and set your affiliates up for success. It's definitely a must-have for Shopify store owners who want to grow their brand through influencer and affiliate marketing.
We understand that with thousands of apps available on the Shopify App Store, it’s easy to feel overwhelmed. How do you pick the best ones to efficiently manage and elevate your store? Discover our guide, How to Select the Best Shopify Apps for Your Store.
Skyrocket your Shopify sales with a no-code Apple & Android mobile app. Available now on the Shopify app store.
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