Some of the most popular fashion and clothing brands are on Shopify.
Gymshark, Chubbies, and even Victoria Beckham all use Shopify to sell their clothes- most likely because they can constantly add new apps to improve their storefront.
Where other website builders make it difficult to evolve, Shopify keeps it as easy as possible, letting you scale your store in line with your results.
In this article, we’re going to cover 13 of the best apps on the Shopify App Store for fashion and clothing stores no matter the size of your business.
The Best Shopify Apps for Fashion & Clothing Stores
1. Yotpo Product Reviews & UGC
Price: Free - $119/month
Free trial: Free plan available
App store rating: 4.8/5
With fashion and clothing being such a highly-competitive market, reviews can make a big difference when convincing your customers to shop with you.
9 out of 10 shoppers check product reviews before making a purchase whilst 72% of customers say that positive reviews help them trust a business.
With Yotpo, you can gather high-quality customer reviews and put them directly onto your product page, helping to convince your customers to convert.
Want to learn more? Check out our article on how customer reviews can boost your sales.
Customer Review: ⭐⭐⭐⭐⭐
“Yotpo has been a game-changer for my Shopify store, seamlessly integrating with the platform and revolutionizing the way I build customer trust.
Its user-friendly interface and automated review requests post-purchase have not only saved me time but also generated valuable feedback. The visually appealing and customizable review widgets enhance the overall aesthetic of my store, while the social proof has significantly boosted customer confidence and conversion rates.
The exceptional customer support, coupled with powerful analytics, makes Yotpo an indispensable tool for any serious e-commerce entrepreneur looking to create a trustworthy and appealing online presence.
It's an investment that pays off in increased sales, customer loyalty, and a polished brand image. Highly recommended!”
2. StoreLab
App store rating: 5/5
The majority of traffic to Shopify stores comes from mobile - and that’s normal. Smartphones make up around 78% of retail site traffic globally and are responsible for 66% of online shopping orders.
With StoreLab's Shopify growth service, you can build a mobile app for your Shopify store completely code-free. That means no expensive developers or expert tech knowledge. In fact, you can build your app the same way you built your store.
Why get an app?
Mobile apps convert 3x better than mobile websites, so you can get 3x as many sales from almost 80% of your traffic.
Not to mention, you can send push notifications direct to your customer’s mobile phones, increasing brand awareness and sales.
Want to learn more about mobile apps? Check out our handy guide on how to build a mobile app for your Shopify store.
Customer Review: ⭐⭐⭐⭐⭐
“We have worked with many similar companies in the past but have never received such excellent communication and care as we have with Lea.
The app she and Andrew built is beautiful. They really took the time to fully understand and connect with our brand. As a small family business, time is precious, and having Lea and the StoreLab team not only understand this but also care about helping us get our business to new heights is something we have never experienced before.
We 100% would recommend working with this company”
3. SEO Optimised Blog ‑ Magefan
Price: Free-$39/month
Free trial: 14-day free trial
App store rating: 4.3/5
Blogging is an effective tool for Shopify stores to share beauty insights and health advice, promote products, establish brand voice & expertise, and more. So, if you’re a health & beauty or fashion & clothing store owner, it’s about time to start a blog!
While it doesn’t sound easy, the SEO Optimized Blog app by Magefan can make it a breeze. It is a fully featured blogging solution that allows you to go beyond creating blog posts, categories, authors, and tags.
This advanced blogging tool helps to create an attractive blog (with 18+ templates), improve SEO, and drive more traffic to your store.
Publish expert opinions and complement them with the related products. Collect feedback thanks to the 3 types of comments the app comes with and engage with your audience. Other key features include the ability to translate your blog into multiple languages and enabling blog search, archive, tags, recent posts and other sidebar widgets.
Blogging doesn’t bring immediate results. Yet, it’s a long-term solution that's definitely worth your time and effort!
Customer Review: ⭐⭐⭐⭐⭐
“I’m absolutely thrilled with the SEO Optimized Blog app by Magefan! The support is fast and efficient, which has helped me multiple times.
I particularly appreciate the integrated translation tool, which makes managing a multilingual blog incredibly easy. The ability to link individual blog posts directly to a product page is another big plus.
The app is also extremely user-friendly and easy to navigate. A clear recommendation for anyone looking to optimise their blog and SEO strategy!"
4. Reviews.io
Price: Free - $89/month
Free trial: 14 day
App store rating: 4.8/5
Similar to YotPo, Reviews.Io is another review-collecting app that can also collate your reviews across multiple sources, such as Google.
You can even turn photo reviews, video reviews, and Instagram mentions into shoppable UGC galleries to create a more engaging experience for your customers.
Customer Review: ⭐⭐⭐⭐⭐
“We moved over to REVIEWS.io from Trustpilot a month ago. I wish we'd done it years ago. Trustpilot's fees kept increasing and we were still not getting the reviews snippets in our Google Ads.
After two weeks with REVIEWS.io they're appearing on Google Shopping. Amazing service. Great app. Fantastic customer support.”
5. SEO King
Price: Free - $14.99/month
Free trial: Free plan available
App store rating: 4.6/5
If you’re looking for a long-term strategy to increase your sales, you need to be looking at SEO - but SEO isn’t easy.
With SEO King, you can use AI to update your website with optimised copy to rank higher in search engines. Easily fix any broken links and 404 issues whilst also updating your meta tags, product descriptions, and more.
Customer Review: ⭐⭐⭐⭐⭐
“SEO King! They have provided exceptional SEO services that have greatly improved my website's visibility and traffic.
Their team is knowledgeable, professional, and always available to answer any questions. I highly recommend SEO King for anyone looking to boost their online presence and drive more organic traffic to their website. Additionally, I receive help from their SEO Pro partner Bassam. He was incredible and did an outstanding job for me.
Communication was fantastic and I look forward to the positive results.”
6. PickyStory Bundles & Upsell
Price: Free - $49.50/month
Free trial: 30 days
App store rating: 4.8/5
PickyStory is a bundling and upselling app, encouraging customers to add more items to their basket or choose products with a higher order value.
With PickyStory, you can add product bundles, kits and ‘Shop the Look’ sections, so customers can buy groups of products all in a single click.
Customer Review: ⭐⭐⭐⭐⭐
“With over 32 apps installed, PickyStory is by far the absolute best app we've worked with.
Not only is the app well designed and easy to work with, their customer support is beyond amazing. I had the pleasure of working with Carlos who helped us correct an issue we made on our end. It was fast, efficient, and pleasant. I tested 7 other bundle apps prior to PickyStory, and I am fully convinced I made the best choice.
Highly recommend!”
7. Instafeed - Instagram Feed
Price: Free - $19/month
Free trial: Free trial available
App store rating: 4.9/5
Instagram is one of the most popular social media platforms for fashion brands, so why not make the most out of it?
Instafeed adds a shoppable Instagram feed to your Shopify store, allowing your customers to buy products directly from your pictures.
Customer Review: ⭐⭐⭐⭐⭐
“We love having this on our website, it looks so great, the interface is so easy to use too!
The support team is amazing. They respond SO FAST and help you get set up if you need anything, highly recommend!”
8. Estimated Delivery Date - ETA
Price: $2.99 - $49.99/month
Free trial: No free trial
App store rating: 4.8/5
The Estimated Delivery Date app revolutionises your shipping experience, ensuring utmost customer satisfaction. Once integrated into your fashion and clothing store, this app brings to life animated shipping dates across key touch points including product pages, carts, checkouts, success pages, and order confirmation emails.
Enjoy the freedom to customise delivery options without any order constraints or commissions. Tailor shipping preferences based on product types, collections, ZIP codes, countries, inventory levels, vendors, tags, or warehouses to suit your business needs. Additionally, merchants can create shipping notifications in multiple languages, enhancing the global appeal of your store.
Customer Review: ⭐⭐⭐⭐⭐
"If I could give more stars I would. We contacted the app to look into some custom development, as we have too many products to assign manually and other apps couldn't accommodate.
Sagar promptly replied understanding exactly what we wanted and his team were able to facilitate the updates across multiple stores. Not only that, but has been quick to reply to any additional work and snags that we have found working on this new functionality.
We look forward to working with them in the future!"
9. Searchanise
Price: Free - $39
Free trial: 14 Days
App store rating: 4.8/5
Think about the times you’ve visited a shop and found it difficult to get around. Did you buy anything? Most likely not. The easier your customers can navigate your store, the more products they’re likely to buy.
With Searchanise, you can easily improve your search function without a single line of code.
And the plugin is completely customisable, allowing you to adjust filters, labels and more to create the perfect navigation experience for your customers.
Customer Review: ⭐⭐⭐⭐⭐
“Consistent results and timely response to any queries. We have used this search for over 5 years and have been very happy with the application. I recommend them over other searches.
From what I can see they are also used by many companies which gives them an advantage over smaller applications with different R & D and AI.”
10. Pinterest
Price: Free
Free trial: Free to install
App store rating: 4.6/5
498 million people use Pinterest every month - and fashion is one of the most popular search topics.
With the Pinterest Shopify app, you can sell directly to potential customers by creating product pins and turning them into ads.
Customer Review: ⭐⭐⭐⭐⭐
“It was very easy setting up my account, and they gave me credit to start advertising which was a pleasant surprise!”
11. UpPromote Affiliate Marketing
Price: Free - $199/month
Free trial: 14 Day
App store rating: 4.9/5
UpPromote makes influencer and affiliate marketing easy.
Connecting your Shopify store to UpPromote allows you to create flexible commission options, automated coupons & affiliate links for others to promote your products and earn commission.
Customer Review: ⭐⭐⭐⭐⭐
“We have been using this app for two months now and could not be more happy.
It just works.
It’s well thought through and even though we still don't know all features the support has been extremely patient and friendly in helping us out.
We have an issue or a question and receive a reply within minutes. It is really the best app for affiliate and network marketing.”
12. Kiwi Size Chart & Recommender
Price: Free - $12.49/month
Free trial: 14 Day
App store rating: 4.7/5
Kiwi Size allows you to to create the exact sizing charts and recommendations you need to help your customers find their perfect fit.
It even allows you to create custom logic and generic table recommenders when you can’t accurately predict body sizes, such as with children or pets.
If you want to create a seamless shopping experience for your customers, Kiwi Size is a must.
Customer Review: ⭐⭐⭐⭐⭐
“Have been using Kiwi Size Chart on 6 of my stores for a while now, and the app and support has been great.
It offers many different options in regards to customisation and offering different size charts to different product groups.
Highly recommend :)”
13. Lookbook - Shoppable Galleries
Price: Free - $29.99/month
Free trial: 7 Day
App store rating: 4.8/5
When customers are shopping for clothes, they don’t just want to see straightforward product photos - they want to see lifestyle shots.
With Lookbook, you can create your very own shoppable gallery where your customers can discover new products in context and shop directly through the product images.
Customer Review: ⭐⭐⭐⭐⭐
“I have just installed this on my website evassunday.com.au and I LOVE IT - so do the customers. Very professional looking and makes shopping fun and easy. Highly recommend. The support service has been very good.”
FAQ on the Best Shopify Apps for Fashion & Clothing Stores
What are the best Shopify apps for clothing stores?
The best Shopify apps for fashion and clothing stores will help improve your customer experience, communication, and sales.
Therefore, our top 3 recommendations are:
- A no-code Shopify mobile app builder: StoreLab
- Social proof: YotPo Product Reviews
- Upselling: PickyStory
What should I consider when finding a Shopify app for my clothing store?
Picking the right apps for your Shopify store is imperative to your success. You don’t want to become burdened by hundreds of apps that don’t improve your results.
When choosing an Shopify app for your clothing store, you need to consider:
- How does this impact my results?
- Is the cost worth the potential benefit?
- How easy is the setup?
- Do they offer a free trial period to test before committing?
- What is their customer service like?
- What do their reviews say?
- Will it integrate with my other apps?
- Could the app impact your store’s loading times?
Do you have to pay for Shopify apps?
Some Shopify apps are paid whilst others are completely free.
Most apps offer either a free plan or a free trial so you can get a feel for the app before parting with any cash.
Generally, the apps that deliver more of an impact for your store will be paid, but that doesn’t mean you can’t find useful free apps.
Some of the best free Shopify apps include:
The best paid Shopify apps include:
Skyrocket your Shopify sales with a no-code Apple & Android mobile app. Available now on the Shopify app store.
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