NEW FEATURE: Boost Your Conversions with Push Segmentation

We’ve always maintained one key focus for our no-code Shopify mobile app builder: conversion rate.

Our long-term goal is to have the indisputable, highest-converting mobile app builder for Shopify stores because effective, sustainable business growth can’t occur without more efficient ways to generate sales.

Everything we do aims to increase sales, revenue, and average order value for your business.

That’s why we’re thrilled to announce the launch of Push Segmentation: a game-changing new feature to enhance your mobile push notifications.

‍

What Is Push Segmentation?

Push Segmentation allows you to categorise your app’s user base into distinct groups, so you can send personalised, highly relevant push notifications to drive better engagement and boost conversions.

‍

How Push segmentation improves your marketing

• Tailored Messaging: Group customers based on behaviour, spending, or interests to deliver the right message to the right audience.

• Enhanced Flexibility: Leverage your insights to create dynamic, impactful marketing strategies for specific times of the year.

• Improved Results: Targeted push notifications lead to higher engagement and better ROI, creating further growth for your business.

‍

How Does It Work?

We’ve introduced 8 filters to give you flexibility in building your segments:

1. Last Session: Target users by their most recent app activity.
2. Last Purchase: Reach out based on their last purchase.
3. Product Purchased: Focus on users who bought specific products.
4. Average Order Value: Target users with specific spending habits.
5. Amount Spent: Engage users based on their total spend.
6. Orders Placed: Filter by the number of orders made.
7. Last Product Viewed: Focus on recent product views.
8. Product Viewed: Target users by interest in specific products.

‍

‍

Where can I find Push Segmentation?

Push Segmentation is available in the Push tab of your StoreLab Dashboard.

Here, you can easily create and save segments, and then all of your saved segments are conveniently stored in a brand-new listing page.

‍

‍

Does it depend on my Plan?

No matter which app plan you’re on, you can use our new Push Segmentation feature.

Here’s how it works for different plans:

• Guided Plan: Access up to 10 active segments and use 3 filters per segment.
• Pro Plan: Enjoy unlimited access to all features.

All of our plans and services are specifically designed to support different stages of Shopify business growth.

If your business is in an earlier growth phase, a simpler approach with the Guided plan is generally the perfect fit, and then as your customer base grows, you’ll require additional features to drive further results.

‍

The Round-Up

We’re constantly developing new and exciting features for all of our plans to facilitate faster, more efficient business growth. So keep an eye out for future announcements! !

If you have any questions or special requests, feel free to reach out to your Account Manager, who will connect you with the right team member.

And if you’re looking to grow your Shopify business, book a meeting with one of our friendly Shopify experts.